New Media Expo 2008 Shoutouts
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http://www.accidenthash.com
http://www.myspace.com/accidenthash
Boston based Accident Hash is the premiere independent music podcast to find the best mix in podsafe music. If you’ve never listened to a podcast it’s simple an MP3 file that you can listen to anytime you want. Accident Hash is usually a half hour of talk and music.
Q: Boston music listeners have been known to be a little finicky when it comes to their music – backtrack to the Run DMC remix of “Walk This Way” scandal which was originally by Aerosmith. What do you think Boston listeners want to hear and why?
A: I don’t see this as just a Boston thing. Music fans are passionate about what they listen to and love and are not afraid to tell anyone about it. Most music fans want to hear the latest track by the favorite band and to discover new tunes that fit into that which they love. A fan in one area of the country is not that different then another in my mind. It is all about the love of music.
Q: Why do you podcast? And do you think it’s a good idea for artists to invest energy in promoting their music via podcasting networks?
A: I always liked being the guy who found a new song and had to tell everyone about it. Podcasting gave me an outlet where I could do that on a global scale and that excited me. From the first one up to today, every time an artist or fan drops me an e-mail excited over a track I played I get a renewed energy to keep doing what I’ve been doing for almost 4 years.
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Artists should certainly invest energy into promoting their music on any channel that allows them more exposure and podcasting is a great tool for this. By making a track(s) available on sites such as the PodSafe Music Network, IODA or others it opens up the possibility of being heard by people that might not find them in any other way. This doesn’t mean that they can just upload a track and then do nothing. They still have to actively promote themselves either on their own or through a company or individual working on their behalf. Sure, luck plays a little bit into it, but hard work is not replaceable.
Q: What, personally, is your favorite genre to play?
A: I LOVE it when a hard rocking band strips it down and plays a loud track acousticly. I always loved MTV Unplugged when it was on beause you could instantly tell the real artists from the people who only sounded good in a studio. I’m a sucker for a solid acoustic track. If not that, then anything that I can put the top down and crank as I fly down the high way gets me going.
Q: What other social media ventures do you have besides podcasting?
A: I co-founded a digital marketing agency called The Advance Guard in 2007 that focuses on building marketing programs using emerging technologies so it is crucial that I at least have a foot in whatever the cool new pool at the moment is so that I can understand it for my clients. I’ve also been blogger for just over 6 years now and I’m an avid photographer and lover of Flickr.
Q: Your pretty big on twittering. How do you feel Twitter has helped your podcast?
A: Twitter allows me to stay connected to fans, bands and to meet new people that I can introduce my podcasts to. Besides Accident Hash I also do a new media focused one called Managing the Gray and a lot of my target audience for that show uses Twitter as well.
One of the main reasons I went to L.A. was to see a band that is very near and dear to my heart - The Dave Matthews Band who I began to follow back in 1993 when I was working in my first job in the music business at What Are Records? representing The Samples. Back then The Dave Matthews used to open for The Samples and I watched his meteoric rise up through the ranks of the music scene from the front row of dozens of shows.
I have gotten a lot of flack for loving this band and people really have a visceral reaction to them but that is not what I want to talk about in this post. So, for those of you who are judging me for my music taste please stop now.
As I was standing in the Staples Center on the first night of shows Dave Matthews came out on the stage and after playing one song seemed overly talkative and the band looked weary and tired on the big screens. Then he announced the sad news that LeRoi Moore - a founding member of the band who played Saxophone, pennywhistle and has passed away that very day.
There was a collective gasp from the audience and I stood there with many stunned people, and they and played the most bittersweet set that I have ever seen them play (and I have seen them many many times). Dave played all of Rois favorites.
What’s The Lesson?
Do what you love with passion - this life we have is short and sweet and you never know what a day will bring.
I was in the Fox Theatre in Boulder the night Dave Matthews found out that his sister had passed away and when I see them play I am reminded of my personal experience as a young person who moved to Colorado because I was totally inspired by the music scene there and because the only thing I wanted in my life was to live in that community of talented musicians.
Watching one of the most successful bands on the touring scene today move through their own shock and grief was moving and inspiring and sad and incredible and I am so happy I was there to cheer and to cry and to support them. And Dave spoke many times throughout that night and the next about how thankful the band was to have fans and how blessed they were to share a stage with LeRoi and I was again reminded that no musician can succeed without a community no matter how huge they get, how commercial their music is , no matter how much money they make and no matter where life takes them.
I’ll leave you with a moving story Dave told about Roi’s pennywhistles:
On a trip to South Africa, a South African musician the band was friends with gave Roi 2 of his old penny whistles to play (I imagine they must have played together) and Roi returned the favor by sending this musician a full beautiful set of brand new Pennywhistles to play.
That musician passed on last year but Dave received a note from their mutual friend saying that another band was using the penny whistles and the sentiment is the people who make the music may pass on but the music lives on in some form or fashion
So Rest In Peace LeRoi Moore and thank you for being a square on the quilt that makes up my life. You brought me joy at the Fox Theatre, at Red Rocks, at Madison Square Garden and at dozens of places in between. Thank you for making your music.
- Ariel Hyatt
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http://weheartmusic.vox.com
http://www.myspace.com/weheartmusik
WeHeartMusic.com is a music blog composed of 30 music fans. They feature artists’ songs to stream to their readers, and include artists’ bios.
Q: How do you keep up with all the news in the music industry to put in your blog?
A: We actually get a ton of music-related news (mostly tour announcements), that I actually started a ‘news’ sister website - site.weheartmusic.com - that compiles press material. What’s interesting is that it’s indexed and searchable as soon as it appears on the front page.
If you’re a news junkie, you can usually find all the latest information about bands and touring information, directly from the source. This website is also the place to find out which bands we’re going to cover under “albums” and “assignments” page.
Q: How much work goes into producing and maintaining a successful blog?
A: I always tell people that you must produce content everyday, so you will need to at least spend 3-4 hours to write one long-form article. If you’re a music blog, I also recommend writing about music outside your normal genre, try not to pigeonhole yourself. Our most successful articles are usually not entirely about music (although it’s usually grounded in music).
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Q: What are you looking forward to seeing/hearing at the Pitchfork Music Festival this year?
A: So, this came and went, and looks to be pretty successful. I did mention about Pitchfork’s Festival prior to the event, but not for the bands that were playing. I just really admire how all this came together by a company that’s not the traditional media. Yet somehow, they have enough readers and followers that they are able to pull in the crowd to create this event every year.
In an article last May, Rolling Stone editor Nathan Brackett dismissed Stereogum and Pitchfork… say what they do aren’t writing. Sure, Rolling Stone is still a media gorilla, but let me ask you, if you talk to any young person today, what is the chance that they read Rolling Stone? They are most likely to get their news from a music blog, such as Pitchfork. Plus, when was the last time you heard Rolling Stone putting together a music festival?
Q: What musical change are you hoping to see in the industry this year?
A: Right now, you still can’t ignore traditional media, but I think you’re starting to see influences heading more online. Personally, I would love to see MP3s used as marketing/promotional devices to help drive sales of concert tickets and merchandises. I still very much prefer to have a physical CD or vinyl.
Q: How many artists do you review weekly?
A: I personally write about an artist seven days a week, at the very least. Combined that with my other writers, we produce about 50 articles a month, usually spotlighting very different music genres since everyone brings in their music taste.
http://pool88.typepad.com/my_weblog
Pool 88 is a Vancouver-based blog, named after a tranquil river pool in North Vancouver where the author grew up.
Q: Besides music what are some of your favorite pastimes and hobbies?
A: In addition to music, my main pastime is running. I’m currently training for my fourth marathon. I also enjoy the outdoors: swimming in the river or the ocean, cycling, hiking and trail running, and cross-country skiing and snowshoeing. I enjoy TV, movies, reading, and hockey, and am currently trying to master Guitar Hero on my Wii — I’ve almost completed the ‘medium’ level!
Q: What made you want to become a critic of music?
A: I have been passionate about music since my high-school years and have seen so many great concerts: the first one was Queen! When I started my blog, I simply wanted to create a record of the shows that I saw with my impressions — so I can remember and so I can spread the word when I see something special. I comment occasionally on records, but it’s mostly live performances — and awards shows: I really enjoy critiquing awards shows!
Q: In your personal opinion, what do you think makes a good artist a great artist?
A: I’d say the biggest thing that makes a good artist a great artist is authenticity. Having a true commitment to your music and your message is something that shines through, no matter what the genre. In live settings, I think the artists who are most successful are the ones who can find a way to connect with their audience on any given night and avoid the trap of playing every gig exactly the same.
For example, last summer, I was so impressed when Stephen Stills talked about what he’d read in the local newspaper that day, and was able to connect some of those stories to his old protest songs from the 60s: it gave extraordinary relevance to a show by a veteran artist and reminded us that those struggles are far from over.
Q: From your site we can see that you are interested in various genres, from Country to Pop. But what is your favorite genre of music to listen to and review?
A: I really do like all genres of music: I am such a ‘consumer’ of music that I always like to hear things that are fresh, no matter what the style. I prefer live instruments over synths and samples, which is one reason that I’ve been listening to a lot of country lately. In the past, I have been more of a rocker — Bon Jovi is still a favorite — but I have lots of guilty pleasures in pop music, especially up-tempo songs that are powerful for running. When I’m relaxing, my taste runs towards folk, jazz, and classical.
Q: What do you absolutely hate to hear on an artist’s CD?
A: These days, Timbaland (booo, Madonna!) I’m not a fan of his production style, and to me all his material sounds essentially the same. I also have a hard time with the misogyny and glorification of violence in a lot of hip-hop…and some rock. Women tend to be treated very well in country songs, and I appreciate that!
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http://www.radiodos84.com
http://www.eixordador.com
L’eixordador Internet Radio plays the best in new releases of pop, rock, indie and electro music.
Q: Do you have a bigger Spanish based audience or English?
A: L’eixordador has two different audiences. Audiences can listen through the Live365 network, these people come basically from the United States (about 35%) followed by Spain (about 20-22%) and the rest come to the music channel from UK and Germany equally (we can’t forget other countries with some listeners like Mexico, Canada, Sweden, Netherlands or Australia). On the other hand we can find the people that are subscribed to the podcast and radio listeners. Here you can find the difference. The feed subscribers are basically Spanish (70%) followed by American subscribers (about 14-15%), Austrian (2%) and British (2%). The rest (11-12%) comes basically from other countries of Europe).
Q. How long have you been playing music?
A. Since 1997. The radio show started as a local hard rock show but after some changes over the years the show has finished being a mixture of pop, indie and electronic.
Q: What type of music, genre, do you enjoy playing?
A: Lately, and the subscribers of the podcast can confirm that, I love to play artists and DJ’s defined in the latest edition of the Sonar festival as bastardism: all those bands that play indie mixed with electro under house or funky beats but you can’t put them on the genre of “indie” or “alt rock” or “electronica” or something else. Good, but different… The music channel in its rotation is a bit different, it’s open to general audience, playing better known artists for the general masses and well known genres.
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Q: Why do you play music?
A: I’m playing music for the pleasure to discover new sounds, through unsigned artists to independent labels or netlabels. There are thousands of artists ready to being discovered, knowing one artist is the best way to know another one which can share his/her music with the rest of the world. Look at MySpace or Last.fm for example, this is a great way to discover a lot of amazing music. Feeling the vibe is the reason to play music.
Q: What is your goal for L’Eixordador.com?
A: The goal for L’eixordador.com is promoting new music, from the major label artists to unsigned artists, only with one condition: good quality work. We appreciate the compositions a lot that give us a good feeling, a well structured composition showing us something fresh and new. Trying to get a comfortable environment for the listeners who loves the music and the new tendencies.
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Site: www.dailyvault.com
Blog: dailyvault.blogspot.com
MySpace: www.myspace.com/dailyvault
Facebook: www.facebook.com/pages/The-Daily-Vault/13940029846?ref=mf
Q: What is your favorite Genre to play?
A: All of ‘em. No, really. On any given day my listening habit might include power-pop, progressive rock, jazz, alt-country, soul, classical, blues, folk and the list goes on. The Daily Vault contains over 5,400 reviews of over 2,600 artists and one of the things I love best about the site is that within the universe of music, it acknowledges no boundaries. We’ve done features on punk and Broadway soundtracks, hip-hop and Jethro Tull. We’ve reviewed Japanese New Age artists and Swedish death metal bands and African folk singers. And our writers, past and present, hail from all over the globe — Australia, Canada, Great Britain, India, Ireland, Norway, the Philippines, South Korea, and half the states in the USA. I personally listen to a lot of “guitar music,” but for me that extends from Yes to Fountains of Wayne to Montrose to James Taylor to Switchfoot and back. Even so, I find myself frequently using our “Randomizer” button (the Pandora of music reviews) to get inspired to try something I haven’t listened to in a while.
Q: What do you like to see in a CD that you review?
A: There has to be a spark. No matter what genre you’re working in, there has to be something — a line, a riff, an arrangement, an honesty in the vocals — that reaches through my speakers and grabs me. If I had one bit of advice to offer — and really, you shouldn’t listen to me because I can’t play a note! — it would be to make sure that you’re making music that you are completely excited about and committed to. If you over think it or spend your time trying to be “the next” anyone else, your end product is almost guaranteed to come out beneath your potential. Figure out what it is you want to say with your music, and commit to that 110 percent. The more of yourself you can give to the music, the more interesting and different it’s going to be. Spark and commitment, that’s what reaches me.
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Q: In your long history of reviewing CDs, what is your opinion on what makes a good CD great?
A: It all comes back to that spark. Albums that I love — Born To Run (Springsteen), Who’s Next (The Who), Innervisions (Stevie Wonder), Close To The Edge (Yes), August & Everything After (Counting Crows) — are albums in which talented artists reached back for that something extra and blew past the highest expectations anyone had of them at the time. They’re albums that speak boldly and with an almost complete lack of self-consciousness, and that take personal experiences and transform them into universal truths. There is so much artificiality in the world. Any album that breaks through the everyday facade and speaks deeper truths — and does it in an engaging and entertaining way — has a shot at greatness in my book.
Q: How long have you been broadcasting, and what made you start?
A: I’ve actually only been editor of the site since January 2003, less than half its existence. Christopher Thelen launched the Daily Vault in January 1997 and ran it for the first six years. In the first year he brought on a group of staff writers that included me and a couple of other folks who have stuck around all this time. The reasons why are simple — we love music, we love writing, and we want to help artists and listeners to connect with one another. I personally can’t count the number of artists I first learned about from other Daily Vault writers and who have subsequently become favorites of mine. Plus, I’ve made a lot of friends among our writing staff, our readers and even among the artists we cover. When you’re as passionate about something as we all are about music, starting a conversation is never an issue…
Q: What do you think is the biggest pitfall for artists to overcome?
A: Despite all the changes we’ve seen recently in how music is delivered to market, I think the core problem artists have to solve is still the same as it has always been: how do you find an audience without compromising your art? Art that compromises isn’t really art anymore, it’s shtick — imitation and gimmickry. And art that’s true and meaningful and resonant will always find an audience, even if it’s only a small, devoted one. Don’t get me wrong — I love a good pop tune and as hard as it is out there, I sympathize with bands who end up making compromises in order to make a living playing music. It’s a dream no one would ever want to give up. But with that said, my entertainment dollar is more likely to go to artists who make the sometimes-difficult choice to stay true to their own voice and let the chips fall where they may. People who make that choice have my complete respect.
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http://www.rubyfruitradio.com/
All indie, all female awesome weekly podcast from NYC
Q: You have aired over 100 shows so far, what keeps you going, why do you want to promote artists?
A: I like hearing new music and I like sharing music I find with people around the world. I sometimes look at the show as being my mixtape for the masses. I used to make mixtapes for friends of music I would stumble upon and this is not different. The internet just takes it to a much larger scale.
Q: How long have you been broadcasting?
A: The first episode of Rubyfruit Radio was in November of 2005. I have a background in radio as a dj and a producer and I used the podcast to get back into that.
Q: In your opinion, what does a good song need to consist of?
A: A good song needs a good beat and a good melody, even songs that aren’t necessarily thought of as being melodic like punk. Great lyrics also don’t hurt.
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Q: I see that you did two of Ariel’s artists in your last episode, KaiserCartel and Carla Lynne Hall, what was your reason for choosing these musicians and what do you think of Ariel’s artists?
A: KaiserCartel and Carla Lynne Hall both fit perfectly in with the type of music that I play on Rubyfruit Radio. Carla Lynne Hall is an amazing artist who has been on my list of people to play for a while, but I was saving her for this particular episode. Likewise, the first time I heard KasierCartel, I immediately fell in love with their sound. I saved both of these artists for episode 142 because they are both based in NYC. I recently moved from Atlanta to NYC and did a special episode where I only played NYC based artists.
Overall, I have never seen an organization with such such a high calibur of artsts. I’ve played many Ariel artists in the past and have many set to go for future shows.
Q: How can Ariel’s artists reach out to you to try and get their songs put onto one of your new episodes, what are you looking for?
A: First and foremost, the artists need to be female or be a female fronted band. I play a wide variety of genres on the show from alternative to folk to country to punk so there is a place for almost anyone. They can send me an email at rubyfruitradio@gmail.com with an mp3 or a link to their Facebook or Myspace profiles and we can go from there.
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http://mikeshotdish.com
http://www.myspace.com/mikeshotdish
Are you sick of hearing the same songs day in and day out on the radio? Do you find yourself listening more and more to your existing music collection? Do you wonder where you can find more great music like what’s already in your music collection? There are literally hundreds of independent bands that you have never heard of that would drastically expand your music collection, and Mike’s Hotdish is here to help. Mike looks for music from the hottest heavy metal to the mild (but flavorful) rock and pop. Each show will bring you something new that you can add to your music collection. The best part is, if you loved the song, you can rewind and listen again. If you hate the song, fast forward to the next song. You control what you hear and you can tell us what you like.
Q: What is your favorite band and why?
A: While grew up with mostly country music, I always liked the music that was a bit heavier. Garth Brooks really filled that ticket real well. Now after listening to all of the independent music I play on my show, I can’t just really pick one. It really depends on my mood. Matthew Ebel is one that really enjoy listening to. His music allows my mind to wander and build my own story with his lyrics. On the hard rock side, I have been enjoying Nick Black and Clawfinger lately.
Q: What do you think artists can do to prevent themselves from becoming ‘One-hit-wonders.’
A: Don’t release all of your music at once and don’t focus solely on the single, a well done album could be full of great singles. You need to stay in touch with your fans and those that play your music and inform them of your new single. Maybe create a new song that isn’t on any album or send a station ID to shows that have played your music in the past and introduce a new single. Nothing is cooler than a band sending a station ID to a show without having to ask for one.
Q: Is there a reason why you tried to incorporate the idea of food with your blog and podcast? If so why?
A: I first started out with a different show. Being inexperienced at the time, I branched that show off so quickly that I didn’t have time to focus on them all. I threw that whole concept out the window. When coming up with a new name, I wanted something that reflected the variety of different things that I would have in the show and have a simple name so it would be easy to remember. But I also wanted something fun and something that would make a person do a double take and came up with the name “Mike’s Hotdish”. Hot dish is a term in the Upper Midwest for a dish that contains some sort of combination of meat, sauce, noodles, vegetables, and cheese. I believe it is also known as casserole in some areas. That really fits my show. It is a combination of various types of music and other things. Whatever appeals to my “taste buds” for that show is what you get. To add to the fun factor, I like to make use of the many puns available to me.
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Q: What inspired you to become a music critic?
A :I don’t think I am much of a critic. I usually play only what I like to listen to. I have little musical background but have always loved music. I usually don’t pay much attention to the details of the band or who is in what band. If I like their music, I listen to it and play it on my show.
Q: What do you think is the number one mistake artists make?
A: Marketing. Either they are doing it the wrong way, or they aren’t doing it at all. Many times I have had a band just send a message saying something like “Hi, could you play my music?” They don’t make any sort of effort to make it look personalized, even if it is a mass mailing. More often than not, those emails get deleted because I have access to so much music and get so many emails that I don’t have the time to play it all or listen to it all. Make your email catch my eye somehow and I’ll definitely look more into your band. Many times that includes mentioning my show by name or my name. Another part of that is if all they have is a MySpace page, what will happen when MySpace closes up shop? They need their own website with some way to reach out to their fans and it needs to be something they have more control over. I don’t think the band has to have a degree in marketing by any means, but they should invest at least some time in learning some of the methods that work or find some people or fans willing to help them out.
A Sure Way To Get Googled & Connect with New Fans
Amazon.com, we all know is a wonderful site, where you can buy books, CDs, DVDs, and appliances, and it magically knows what you like and want by suggesting things to you based on what you have bought in the past.
Amazon is the biggest online seller CDs in the world and I know that they take 55% of your selling price but many people use it exclusively to purchase music. So if you are not on Amazon sign up immediately to sell your music there.
Amazon is a fabulous self-promotion tool and you can use it to:
Here’s what to do: Go to: http://www.amazon.com
If you do not already have a profile you need to create one.
1. Create a profile with your photo and a short bio about you. Each member of your bandshould also do this.
2. Create several listmania lists of CDs that you recommend, and put your own CD into these lists
I just created: A Musicians Guide To Understanding The “New” Music Business:
To see it click here
Notice how I put my own book on it first
? You will also notice that I was very upfront about the fact that I am the author of this book and I included a review written by someone else (Thanks Mari Rosa) to back me up.
I suggest creating listmanias that are listing artists that you fit in well with, and get compared to, and name the list something like: For Avid Fans of Joni Mitchell, or I did a quick search and found an intriguing title: The Greatest CDs That You’ve Never Heard and a useful list: Music to fall asleep by. Both of these are excellent ideas.
Listmania - Not Just For Music
Don’t just stop with CDs and music make lists of books that you love, or DVD movies that you suggest. Think of your average fan, and what they might like. They probably like what you like, and when they are googling you, or something they like, your Amazon profile and list will show up. This is a great way to show that you are well-rounded person. He reads, he’s a film buff, and a subtle way of branding your own music on to a site that is full trafficked by other people. This is also a great way to bond with your fans on a whole other level.
Get Reviews - Build your Amazon reputation by asking
Not only should you review your own music on Amazon, but you should review other artists you like and respect. Also, do not be shy to ask your fans and family to review your CDs as well. People always read customer reviews, and well reviewed CDs get bought.
Buy Yourself!
Another way to make sure that you show up for fans of other artists is purchase your CD from Amazon, while you purchase a CD from one of the bands that you get compared to often.
You’ll have to do this a few times, but it’s well worth the investment, because at, when people are searching for products, Amazon will tell them: Customers who bought this item, also bought - and your album will show up!
There are dozens of other ways to use Amazon and I would love to hear your Amazon self promotion stories - please post them on my blog at http://www.arielpublicity.com/blog
Here’s to your success,
- Ariel